by Lisa-Ann Oliver | Feb 20, 2018 | Marketing, Website elements
The purpose of the ‘About Us’ page is to give visitors a glimpse into you and your business. As with any page, it needs to answer the questions – Who is this? Why should I care? What do I do next? A good About page can be difficult to write, but don’t...
by Phillip | Jun 22, 2015 | Marketing, Social media
Ten years ago social media was nothing but a tool used by college students to connect with each other across campus. Now it’s a juggernaut used not only for social interaction, but business and marketing as well. However, using social media as a means of marketing can...
by Nathalia | Jun 4, 2015 | Marketing
In this day and age, having an online presence is becoming more important than ever. Over 80% of millennials have Facebook pages, and 120 million of LinkedIn’s users are aged 18-35. So, if you aren’t branding yourself online yet, now might be a good time to think...
by Robert Oliver | May 19, 2015 | Marketing, SEO
There has been a lot of hype lately about how to market to Millennials, how to get them to buy your products, etc. Let’s start with what a “Millennial” is. Millennials are loosely defined as those persons who have reached adulthood in the year 2000, commonly called...
by Lisa-Ann Oliver | Jun 10, 2014 | Marketing
Every once in a while, you get asked a question that is so awesomely silly that you have to take a breath, stifle a chuckle and try not to snort coffee through your nose, before you can answer. “Can you make the black darker?” “Can you turn up the fun factor by like...
by Robert Oliver | Apr 9, 2009 | Design, Marketing
Your website is one of your key tools for getting information out to your audience. The goal can be for a business to gain customers, getting someone to join a group, or subscribe to a newsletter. With a website, you want to be found on the Internet and get visitors...