Why it’s Always a Good Idea to Update Your Website

Why it’s Always a Good Idea to Update Your Website

Establishing a web presence online can be a long and extensive process, so there is a tendency for many to leave their website untouched after its initial completion. Not only is neglecting a website an unwise decision from a business perspective, there can also be...
That Magical Word in Search Engine Optimization

That Magical Word in Search Engine Optimization

Keywords. Mention keywords to anyone who has a website and they start getting a glazed look in their eyes. It is the expression that drives thousands of dollars into SEO businesses, drives people mad in an attempt to insert just the right keywords in their website...
Google’s Alphabet Move and What it means for you

Google’s Alphabet Move and What it means for you

If you have been following tech news within the past couple of week you may have heard something about Google and Alphabet. Without getting into the specifics from the business perspective, all you need to know is that Google has reorganized itself into a parent...
Web Searching

Web Searching

As of January 2015, Google had 88% of searchers using its search engine, with Yahoo! and Bing trailing at 4% and 4.5% respectively, according to Statista.com. With more and more users, particularly millennials, making searches from mobile phones, a greater percentage...
Millennials, Websites, and SEO

Millennials, Websites, and SEO

There has been a lot of hype lately about how to market to Millennials, how to get them to buy your products, etc. Let’s start with what a “Millennial” is. Millennials are loosely defined as those persons who have reached adulthood in the year 2000, commonly called...
Responsive web design and Google

Responsive web design and Google

RESPONSIVE WEB SITES Responsive web design is not just a buzzword or a passing trend to ignore. Rather, it’s the new standard in professional web design and search engine optimization. It’s common for people to use multi-screen browsing, meaning they may...