In this day and age, having an online presence is becoming more important than ever. Over 80% of millennials have Facebook pages, and 120 million of LinkedIn’s users are aged 18-35. So, if you aren’t branding yourself online yet, now might be a good time to think about doing so (regardless of your age!).

One of the easiest ways to create your digital image is to have a personal website. This can be anything from a professional blog to a digital resume to a portfolio of your creative works. If your website is related to your profession, that’s even better! Having an online space to show your strengths and passions is becoming more beneficial in the digital era; employers will be impressed, especially if you update or add content frequently. According to a survey conducted in 2014 by The Professional Website, most millennials thought that it was somewhat important to have an online branded image for professional success. Yet most millennials were split on whether or not to actually have a personal website, with many people citing that they didn’t know if the cost was worth it, or that they didn’t want to promote themselves too much. Additionally, most people surveyed would want a personal website for free, and about a quarter were willing to pay $5-10 a month.

Personally, I think the cost is worth it, and if all you need is a self-contained website, there are free hosting options available – you just need to be able to design your own site, or find someone who can do it for you. No need to get fancy though – your resume doesn’t need to be an online video game, although I do believe novel sites that present information are most memorable! I designed my own website earlier this year (more of a page really, it’s just an online resume that looks pretty). I think having my own site provides some sort of professionalism, based on the content I’m hosting. It’s certainly something I’m proud that I have. With regards to potentially pushing your ego too much – in the professional world, you have to be assertive. And honestly, having your own space that celebrates your achievements or passions is pretty fun. This is your space, and you shouldn’t be afraid to share what makes you an awesome/amazing/totally cool person. So the question is, do you want to own your own slice of the web? What will you share?